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Interaction Designer|Ui Ux

I’m a Toronto based graphic designer with a particular interest in user interface, experience strategy, and user experience. I have fueled my passion by delving into different areas of design. Most recently, I collaborated with a non-profit organization called Sketch Working Arts Toronto. One of the projects included creating a sub-brand for youth artists that attend Sketch. The outcome was an interchangeable platform system that allows the user/artist the flexibility to change elements of the branding to better represent themselves and their work at any point in their progress. 

EDUCATIONAL BACKGROUND

BA Graphic Design|Ocad University

  • Majored in graphic design | Minored in advertising
  • Participated at Ocad University Grad show 2019

 

Areas OF EXPERTISE

  • User research and persona creation | Website and multimedia design
  • Image editing and photography | Branding and advertising
  • website strategy & analytics | Prototyping and front-end development
  • Social media marketing | Advertising

 

Work EXPERIENCE

CTV Television Network| Production Designer

 Contract – Feb 2020- present

  • Executed materials for rebranding and resizing Discovery and Animal Planet channel to a new look and updated all of previous artwork.
  • Created thousands of posters in six different sizes for online application and print production.
  • Designed online movie posters and made them all work around one chosen idea and theme.
  • Combined effective imagery and typography with an eye-grabbing design
  • Provided Proposal Layout under Extremely tight Deadlines.
  • Check completed projects for accuracy and ensured all necessary files were Included for production.

 

Roopol Studio|Graphic Designer

Freelancer

  • Executed branding matarials for print, online and marketing materials
  • Developed creative design ideas for brochures layouts and print media
  • Designed various components for websites such journey mapping, user interface /experience and design thinking
  • Worked closely with the photographer and edited photos for submissions

 

Sketch|Product Designer Intern

sept 2018- Feb 2019

  • Collaborated with Sketch and worked as a team
  • Developed companion products, branding, social media marketing, and packaging design for mobile sale kiosk for sketch holiday market sale
  • Designed ad materials for various events
  • Worked directly with clients and artists
  • Exhibited the final work at Design TO 2019

 

BoldPod Agency| Graphic Designer

Freelancer

  • Brain stormed and crafted multiplatform graphics for various projects
  • Designed and validated workflows and interfaces through iterations
  • Collaborated with multiple brands
  • Developed creative design ideas for brochures layouts and print media
  • Led websites and visual identity design for various companies and events

 

USER RESEARCH

The fields of research throughout my journey as a graphic designer are, User interviews, journey mapping, field studies, competitive analysis, design thinking And design spirit.

SOFTWARE COMPATIBILITY

OTHER skills

Sketch, Invision, Keynote, Basic HTML/CSS, Adobe Dreamweaver.

Contact info

(647) 994-9199

info@sandrabeigi.com

BuiltBySandra

Sandra Beigi